Selling your home in the Hills can be a complex process but with the right approach, you can achieve a successful sale. This article outlines five tips to help you navigate the market and maximise your chances of a great outcome.
Step 1: Get an accurate appraisal and price strategically
Before you even think about listing, it’s vital to get an accurate appraisal. This involves a professional real estate agent assessing your property’s value based on recent sales in the area, current market conditions, and the unique features of your home. Don’t just choose the agent who gives you the highest number; look for someone who can justify their valuation with solid data. Pricing your property strategically is just as important. Overpricing can deter potential buyers while underpricing can leave money on the table. We work with you to determine a competitive price that attracts interest and reflects the true value of your home. We consider the current market dynamics – is it a buyer’s or seller’s market? This will influence our pricing strategy.
Step 2: Choose the right real estate agent for you
Your real estate agent is your partner in this process, so choosing the right one is essential. Look for an agent with a proven track record in the Hills particularly with properties similar to yours. Ask about their local market knowledge, their marketing strategies and their communication style. Don’t be afraid to interview multiple agents before making a decision. A good agent will be proactive, communicative and genuinely invested in getting you the best possible price. Check online reviews and ask for references to gauge their reputation.
Step 3: Select the right sales method
Choosing the right sales method (right for you, right for your home) can have a significant impact on your sale. Three common methods in Australia are auction, private treaty and off-market sales.
- Auction: Auctions create a sense of urgency and competition, potentially driving up the price. They are generally best suited for properties in high demand or those with unique features. However, auctions involve higher upfront marketing costs and offer less control over the final selling price. However, at auction your home might not reach your reserve price and be passed in. In the ensuing days, your agent will likely sell by private treaty.
- Private treaty: This is a common method, where the property is listed at a set price and buyers make offers. Private treaty offers more control over the negotiation process and allows for a more flexible timeline. However, it might not generate the same level of excitement as an auction.
- Off-market sales: These involve selling the property discreetly to a select group of buyers without publicly listing the home. This method prioritises privacy and can be suitable for high-end properties or sellers who prefer a less public process. However, it limits exposure to the wider market and may result in a lower selling price. At Meridien, generally we don’t recommend our clients sell off market. Our theory is, “You can’t sell a secret”.
Step 4: Identify and manage selling costs
Selling a home involves various costs, and it’s wise to be aware of them upfront. These typically include:
- Agent commission: This is a percentage of the final sale price.
- Marketing and advertising fees: These cover online listings, photography, brochures and signage.
- Legal/conveyancing fees: For preparing the contract of sale and other legal documents.
- Home staging and cleaning costs: For preparing your home for sale.
- Potential capital gains tax: Depending on your circumstances.
Understanding these costs will help you budget effectively and avoid any surprises during the selling process.
Step 5: Present your home: Cleaning, styling and kerb appeal
First impressions matter, and the presentation of your home can make or break a sale. Investing time and effort in cleaning and styling your home is crucial. Declutter and deep clean first (or hire someone to do it for you). Consider hiring a professional stylist to stage your home. The goal is to create a welcoming and aspirational atmosphere that allows potential buyers to envision themselves living there.
Don’t underestimate the importance of kerb appeal. The exterior of your home is the first thing buyers see, so make sure it’s well-maintained and visually appealing. Trim the lawns, tidy the gardens, and consider repainting the front door or adding some potted plants. A well-presented exterior can create a positive first impression and entice buyers to explore further.
Use the five steps for success
By following these five tips, you’ll be well-positioned to sell your Hills home successfully and achieve your desired outcome. Remember to work closely with your real estate agent, be patient and focus on presenting your property in the best possible light.
Thinking of selling or need selling advice in The Hills?
We have buyers looking for homes in Rouse Hill, Beaumont Hills, Box Hill, Kellyville, North Kellyville and Tallawong. As established real estate agents, we’re here to help. Get in touch today by calling us on 02 8883 0777.
